The Rise of the United Corporations of America

A transmedia documentary by Gerald Holubowicz & Jean Nicholas Guillo - Produced by Happy Fannie



MONEYOCRACY analyses the major impact of the 2010 Citizens United vs. F.E.C ruling on the U.S democracy. The film focuses on the rise of Super PACs and their affiliated secret organizations – the 501c4s - and documents how these organizations influence the political debate and American voters during the 2012 presidential campaign and beyond through political advertising.

MONEYOCRACY takes the audience from Washington D.C to New York, NY, from Cleveland, OH to Chicago, IL at the Obama Election Night. Along the way, main actors of the campaign, including lobbyists, activists and lawyers reveal the true consequences of the Supreme Court’s historic 2010 decision.


Six billions of dollars. The 2012 Presidential election will certainly be remembered as the first campaign ever to reach that tremendous amount of money. Campaigns and independent groups injected all the money they were able to raise until the very last moment to get their candidate elected. Political ads – mostly negative ones – have flooded the airwaves in every battleground states. Back in April 2011, Barack Obama launched his 2012 presidential campaign with these words: “We’re doing this now, because the politics we believe in does not start with expensive TV Ads or extravaganzas…” This statement was a profound one, as it forecasted the state by which the already costly and elaborate U.S. elections would be run. He eventually ended up by using the same tactics as his Republican opponent.

With these words, the U.S. president directly referred to the Supreme Court’s decision made on January 21, 2010 in the case, Citizens United vs. Federal Election Commission. We wanted to understand what are the legal & political implications of this decision? Is this the beginning of a new era when corporations will shape the political arena as their businesses? Why does the Super PACs want to influence American voters? Are they connected to the candidates, and if they are, what is at stake here? These questions are important in a healthy democracy where one voice should equal one vote.

Moneyocracy, The rise of the United Corporations of America

Written by Gerald Holubowicz & Jean Nicholas Guillo as Chewbahat Produced by Sandrine Girbal, Happy Fannie.



ROOM 501C4 is an immersing and educative experience crafted around an interactive documentary (i-doc).
In this i-doc, YOU – the “spectactor” – play a fictional character recruited by a secret organization who wants to support a candidate running for the Presidential election. Moving forward into the experience, you’ll have to decide how to market a fictional presidential candidate called Bill O’Maney and how to finance his campaign.

This interactive experience allows the end-user to make a number of strategic campaign decisions for the candidate, Bill O’Maney. The outcome of the campaign depends entirely on where the campaign’s money comes from (corporate money and super PAC, grassroot campaign donations, public option funding) and decisions you’d make.

This raises an essential question: Is it possible to win without big financial backers? The mission of the i-doc is to educate, inform and create an experience. This means educating people on the influence of non-party groups over the elections. Informing them on the financial processes at work during an election. And creating an (interactive) experience to make them think about the rising influence of these groups in the election results.


Click below to access the interactive documentary


ROOM 501C4

Written by Gerald Holubowicz & Jean Nicholas Guillo as Chewbahat Produced by Sandrine Girbal, Happy Fannie.

"The effects of the decision will be to undermine existing law, flood the airwaves with corporate and union advertisements, (...) In short, today’s decision was a serious disservice to our country." Olympia J. Snowe


Cast members of moneyocracyMain interviewees appearing in Moneyocracy

    • Ford O’Connell (@FordOConnell)
      Managing Director at Civic Forum Strategies & Co-Founder of ProjectVirginia and Chairman of CivicForumPAC
    • John Bonifaz (@johnbonifaz)
      Co-Founder and Executive Director of Free Speech For People
    • Paul Blumenthal (@PaulBlu)
      Reporter @HuffingtonPost covering campaign finance
    • Adam Lioz (@Demos_org)
      Lawyer and policy advocate for
    • Tom Sutton
      Chair of Political Science at the Baldwin-Wallace University (OH)

"Last week the Supreme Court reversed a century of law that I believe will open the floodgates for special interests to spend without limit in our elections. I don't think American elections should be bankrolled by America's most powerful interests, or worse, by foreign entities." Barack Obama, 2010





(This list represents neither an endorsement from these organizations nor constitutes a partnership in anyways.)



The Act was crafted by former Federal Election Commission chairman Trevor Potter (appearing in the movie) in consultation with dozens of strategists, democracy reform leaders and constitutional attorneys from across the political spectrum.

The Act would transform how elections are financed, how lobbyists influence politics, and how political money is disclosed. It’s a sweeping proposal that would reshape the rules of American politics, and restore ordinary Americans as the most important stakeholders instead of major donors. The Act enjoys support from progressives and conservatives alike.

Constitutional attorneys confirm that the provisions are constitutional. The Act is being championed by the Represent.Us campaign and supported by United Republic among others. Click here to support this campaign.


"It will increase the stranglehold corporations now have over politics. There is no more effective way to concentrate even more money and power in the hands of the wealthy" Dennis J. Kucinich, 2010



Thank you! I have received your message.




Contact Info

+1 (646) 580-6053

U.S.A - France